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Community Advocacy Strategy: Small, Recurring Co-Working Gathering to Improve Engagement/Sustainability #7114

@Honyii

Description

@Honyii

From my research, Union AI/Flyte has built strong visibility through conferences and large events, which is great for awareness. However, there may be a noticeable gap in post-event engagement and long-term conversion.

This issue proposes a shift (or addition) to the events/ advocacy strategy by building smaller, recurring, community-led co-working gathering that prioritize connection, contribution, and retention within the Flyte open source ecosystem.

Problem

While events bring people in:

  • Engagement often drops after the event
  • Attendees don’t always build a lasting connection to Flyte
  • Conversion to contributors or long-term users is relatively low
  • Flyte may not remain top-of-mind after initial exposure

In short:

We are reaching people, but may not consistently retaining or activating them within the community/ open source in general.

Proposal: Community Co-Working Gathering (Working Name)

Introduce small, recurring, community-led gatherings with focus on; Collaboration over presentation, Participation over passive attendance, Building real familiarity with Flyte.

These are intentionally not “meetups” in the traditional sense (deliberately not using the word meetup/event 😄) because one of the goal is not having a swag-driven attendance but towards consistent, human-centered engagement with the project.

What Makes This Different

  • Minimal or no formal talks
  • Hands-on, collaborative sessions
  • Focused on contributing, learning, and building together
  • Lower pressure, more welcoming for first-time contributors/users

Think:

A co-working space where people actively engage with Flyte together!

Structure

  • Organized locally by Community Representatives (Reps)
  • Held across multiple global locations
  • Occurs 4–6 (up to 8) times yearly per location
  • Creates a consistent monthly/bi-monthly rhythm of engagement across the community

Role of Community Representatives

Community reps would:

  • Organize and host sessions locally.
  • Support onboarding for new contributors/users
  • Guide participants through using and contributing to Flyte
  • Act as a bridge between the Flyte team and the broader community

This also creates:

Ownership opportunities, Recognition pathways for active contributors (after creating a clear contributor pathway), A more sustainable and distributed community model.

Suggested Session Activities (Pls add suggestions)

These should be low-barrier and engaging (not high-pressure like hackathons):

  • Build small projects with Flyte and demo / build with Flyte
  • Work on open issues in the Flyte GitHub repo
  • Pair up to make first contributions
  • “How to contribute to Flyte” walkthroughs
  • Open discussions, troubleshooting, and co-learning

Vibe:

Collaborative, relaxed, and welcoming—not intimidating or overly structured.

How Union / Flyte Can Support

To make this sustainable, Flyte/Union can support in lightweight but impactful ways:

  1. Financial Support (Capped)
  • Up to $1000/year (note, for the "up to 8 on-site sessions) per community gathering.
    Covering:
  • Co-working space bookings
  • Light refreshments/snacks

Long-term goal:

  • Encourage reps to identify free or community-supported spaces to reduce dependency on funding.
  • Merchandising (Optional, Not Core).
  • Provide limited, one-off merchandise
  • Not swag-heavy—just enough to:
    • Create identity
    • Recognize participation
  • Amplification
    • Promote sessions and outcomes on:
      • Flyte/Union social media
      • Community channels

Next Steps / Open Questions

Naming: What should we call these gathering? (“Co-working gathering” is a placeholder)

  • How do we identify and onboard Community Representatives?
  • What lightweight structure or toolkit do reps need to get started?
  • How do we track success? (contributors, PRs, retention, etc.)

Closing

Thoughts? - This isn’t about replacing conferences, it’s about strengthening what happens after.

When people discover Flyte, this gives them a place to land, engage, and grow within the open source community.

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